The Speakers Checklist For Approaching Agencies & Planners

What It Takes to Be Represented by Robinson Speakers: A Quick Guide

At Robinson Speakers, we represent speakers from all walks of life—whether you’re seasoned on the speaking circuit or just getting started. To ensure we can represent you effectively (and help you get booked!), it’s important to have a few key materials in order. Think of this as both your checklist for agencies and a toolkit for impressing event planners.

Here’s what you need:

1. Detailed Bios and Introductions

  • Full Bio (350 words max): A detailed overview of your experience and expertise.
  • Short Bio (150 words max): A concise version for shorter introductions.
  • Introduction (200 words): A brief script that emcees can use to introduce you at events.

2. Professional Headshots

A professional headshot is a must. Make sure it’s high-resolution (300 dpi for print, 72 dpi for web) and in portrait orientation (4:5 or 5:7 ratio). You’ll also need a minimum size of 1200×1500 pixels for online platforms.

3. Presentation Titles and Descriptions

Provide 3-5 presentation titles along with a brief description (150 words max for each). This allows event planners to understand exactly what you offer and what key takeaways the audience can expect.

4. Video Materials

Having a few key videos is essential:

  • Sizzle Reel: A high-energy highlight of your best moments (over 3 minutes).
  • Keynote Demo: A longer video showing a full keynote (5-18 minutes).
  • Full-Length Speaking Reel: A complete video of a full presentation (30-45 minutes).

5. Client Testimonials

Include 3-5 testimonials (30-75 words) from previous clients. Focus on the specific benefits and memorable feedback you received. Be sure to mention the client’s name, title, and company for credibility.

6. Promotional Materials

Have a full media kit ready, which includes:

  • Videos, PDFs (brochures, headshots)
  • Podcast appearances
  • Book jackets (if applicable)

7. Technology/AV Requirements

Outline any technical needs you might have for your presentations, such as AV equipment. This helps event planners avoid any last-minute technical issues.

8. Availability and Fees

Make sure you’re clear about:

  • Availability: Regularly update your calendar with your speaking dates.
  • Fee Structure: Clarify whether fees cover a single presentation or multiple sessions, and whether they include travel expenses.

9. Virtual Capabilities

Identify which of your presentations can be delivered virtually and specify any unique requirements for virtual events. Many clients are still booking online engagements, so it’s important to be prepared for this option.

10. High-Quality Book Covers and Descriptions

If you’re an author, ensure you have a high-resolution image of your book cover (300 dpi) and a brief description of each publication (around 100 words). This helps event planners quickly assess your expertise and work.


Ready to Get Started? If you have all of the above organized, we’d love to hear from you! Please send us an email at info@robinspeakers.com, and let’s talk about how we can work together.